There are lots of original and funny slogans to be found in Zug if you open your eyes and look closely while strolling through the streets. My favorite one: “Happiness without reservation” (“Glück ohne Voranmeldung”) – don’t hold back, show your happiness if you’re happy! Remember that “Good honey is not be greased around one’s mouth” (“Guten Honig streicht man nicht ums Maul”) which is open to interpretation but in my opinion simply means to avoid fakery and pretense and to really mean the things one says to others. It might also mean to consume the good things in life – don’t save them for later because you never know how long they’ll be around and don’t waste them because they’re rare and special.

“P. S. Get off your horses” (“P. S. Steigen Sie von Ihren Pferden”).